Lois Cerullo became best friends with Brenda Barrett and the two decided to open their own record company, L&B Records, with Sonny Corinthos as their financial backer.
Lois returned to Port Charles in 2004 to help Ned Quartermaine rein in their teenage daughter. Brook Lynn Quartermaine had moved in with her father after she and Lois had disagreed over the interest Lois had in managing Brook's singing career. Lois decided to reopen L&B records and she met with Jasper Jacks and Lorenzo Alcazar to discuss possible backers for the label. Lois convinced Brook to sing as part of an all-girl band which also included Georgie Jones, Lorenzo's niece Sage Alcazar, and Dillon Quartermaine dressed in drag.
Although Lorenzo was in love with Carly Spencer, he flirted with Lois and they bonded over the difficulties of raising teenage girls. When Sage was murdered, Lois comforted Lorenzo and they slept together. Lois hoped their relationship would turn into something more than friendship but Lorenzo's heart belonged only to Carly. Lorenzo did give L&B the rights to song lyrics Sage had written before her death.
Lois left Port Charles to manage other singers, which at one point included her daughter. When Brook returned to town in 2010, she revealed that her mother lived in London and managed several successful bands in Europe. In 2020, Lois was mentioned living in Australia while managing bands there.
In June 2023, believing himself to be his 90s rockstar persona Eddie Maine following a head injury, Ned Quartermaine sneaks out to the The Savoy, in an effort to be around the action and wanting to perform. He meets Nina, Michael, and Sonny (who knew him in the 90s), who mentions investing in a business years ago.. A friend (Ned's ex-wife) who co-ran L&B Records managed a singer who is "living the crazy life" (A reference to Ricky Martin's [ex-Miguel Morez] "Living La Vida Loca"). Eddie doesn't react to hearing about L&B or Lois and shocks the crowd by taking the stage to sing. Unfortunately, he collapses and Sonny offers him a room at the penthouse. His wifeOlivia Quartermaine showed up at the penthouse the next day, sharing a photo album of his life - including his time as Eddie Maine. He recognized nothing (even Lois Cerullo) except his old guitar.
In July 2024, after a controversial phone recording exposes Natalia Ramirez-Rogers bigoted comments and outs her rising star daughter, "Blaze", the label drops her, and Natalia convinces her new paramour, Sonny Corinthos, to bankroll a new music label. He is surprised at first, but relents - under the condition that Brook Lynn Quartermaine runs it.
Ticked off that Natalia is there, because of her "idiotic words that came out of YOUR mouth." Brook Lynn admits she has some ideas, but Sonny and Natalia came up with a plan. They explain they want Blaze to put out her music on an independent label, funded by Sonny and run by Brook Lynn.
BLQ refuses - she's got questions! Sonny assures her that creatively, the label is all hers. Brook Lynn says all print and media will be managed only by her: Natalia will have no say in anything. Natalia can take it or leave it - and BLQ's offer is off the table once she leaves.
Natalia is aghast about being cut-out. Brook Lynn says she was a good manager, but the whole "momager" thing is done. Sonny trusts Brook Lynn - and Natalia doesn't have a lot of options. Natalia promised herself after Linc Brown, to never let a third party have any influence over her daughter...and she created a media disaster. She agrees to the terms — so long as her daughter agrees as well.
Is "L&B Records" coming back?
Gallery[]
L&B Records Logo (1994)
"Eddie Maine" gold record for L&B Records
Lois Cerullo and Brenda Barrett contemplate head-shots of popular Latin singer Miguel Morez for their record company
Brenda, Lois, and Miguel
Eddie and his "Angel" (1999)
Ned and Brook Lynn play and sing together at the studio
Father and daughter Ned Quartermaine and Brook Lynn talk at the studio
Dillon Quartermaine spies his niece Brook Lynn secretly singing in the studio
Dillon watches Brook Lynn sing at the studio
Founder Lois Cerullo with Dillon at the studio
Sage Alcazar, Georgie Jones, and Dillon have agreed to form a girl band
Headshot of "Eddie Maine" found in 2022
Photo of Eddie & Lois, to jog "Eddie's" memory (2023)
